Privacy Policy

1. Who We Are

Italik Ltd is committed to protecting and respecting your privacy.

This Privacy Policy explains how we collect, use, and protect your personal data when you use our website or services.

Company: Italik Ltd
Contact Email: [email protected]
Address: 2B Rudgate Ct, Walton, Wetherby LS23 7BF

2. What Data We Collect

We may collect and process the following data:

  • Contact data: Name, email address, phone number
  • Business data: Company name, job role
  • Technical data: IP address, browser type, device type
  • Usage data: Pages visited, time on site, interactions
  • Marketing data: Email engagement (opens, clicks)

3. How We Collect Your Data

We collect data when you:

  • Visit our website
  • Fill out forms (e.g. contact forms, downloads, event registrations)
  • Interact with emails or SMS communications
  • Engage with our services

We also collect data automatically using cookies and similar tracking technologies.

4. How We Use Your Data (Legal Basis)

We process your data under the following lawful bases:

  • Legitimate Interest
    To improve our website, services, and user experience
  • Consent
    For marketing communications and non-essential cookies
  • Contractual Necessity
    To provide services you request
  • Legal Obligation
    Where required by law

5. Website Tracking & Analytics

We use website analytics and tracking tools to understand how visitors use our website and to improve performance.

These may include:

  • Website analytics tools (to measure traffic and usage trends)
  • User behaviour tools (such as heatmaps and session insights)
  • Business intelligence tools (to identify organisations visiting our website)

These tools may collect:

  • IP address
  • Device and browser information
  • Pages visited and interactions

This data is used for analytics and business insights and does not directly identify individuals.

6. Marketing & Communication Tracking

We use a marketing automation platform to send emails and SMS communications.

This may include:

  • Tracking pixels to measure email opens
  • Link tracking to measure clicks and engagement

This helps us improve our communications and understand user engagement.

You can opt out at any time using the unsubscribe link in our communications.

7. Cookies

Our website uses cookies to:

  • Enable core website functionality
  • Analyse website performance
  • Improve user experience

You will be given the option to accept or reject non-essential cookies via our cookie banner.

You can also control cookies through your browser settings. Disabling cookies may affect website functionality.

8. Sharing Your Data

We do not sell your personal data.

We may share your data with trusted third-party service providers, including:

  • Analytics and tracking providers
  • Marketing and communication platforms
  • IT and hosting providers

These providers process data on our behalf and are required to protect it in line with data protection laws.

9. Data Retention

We only retain your personal data for as long as necessary:

  • Marketing data: until you unsubscribe or after a reasonable period of inactivity
  • Contact/form data: as needed to respond and follow up
  • Analytics data: based on standard retention settings

10. Your Data Protection Rights

Under UK GDPR, you have the right to:

  • Access your personal data
  • Request correction of inaccurate data
  • Request deletion of your data
  • Object to processing
  • Restrict processing
  • Request data portability

To exercise your rights, contact us at:
[email protected]

You also have the right to lodge a complaint with the Information Commissioner’s Office.

11. Data Security

We take appropriate technical and organisational measures to protect your personal data from unauthorised access, loss, or misuse.

12. Third-Party Links

Our website may contain links to other websites.
We are not responsible for the privacy practices of these third-party sites.

13. Updates to This Policy

We may update this Privacy Policy from time to time.
Please check this page periodically to stay informed.